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  1. Antanicus (antanicus@mastodon.bida.im)'s status on Thursday, 18-Oct-2018 13:41:49 CEST Antanicus Antanicus

    "GM captured minuted details such as station selection, volume level, and ZIP codes of vehicle owners, and then used the car’s built-in Wi-Fi signal to upload the data to its servers. The goal was to determine the relationship between what drivers listen to and what they buy and then turn around and sell the data to advertisers and radio operators."

    https://www.theverge.com/2018/10/17/17990052/gm-radio-listen-tracking-habits-advertising-future

    In conversation Thursday, 18-Oct-2018 13:41:49 CEST from mastodon.bida.im permalink

    Attachments

    1. GM’s data mining is just the beginning of the in-car advertising blitz
      from The Verge
      Connected cars produce tons of raw data, and advertisers want it all.
    • Aral Balkan repeated this.

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